Why STR Hosts Should Use Templates (Without Losing Authenticity)

Written By Jessica Holme

Hi Friends,

This week’s theme is templates — or really, what they represent: efficiency.

Many hosts (and even customer service pros) believe every guest interaction must be completely “from scratch” and unique to feel authentic. Here’s the truth: using templates doesn’t make your communication inauthentic. It makes you efficient — and it ensures your guests consistently receive clear, thoughtful communication.

Think about it: wouldn’t you rather have a polished, well-written template for something like a departure checklist than scramble to re-write the same message over and over? Guests appreciate clarity and friendliness, and templates give you both without sounding robotic.

What Guests Actually Expect

In a recent survey of short-term rental (STR) guests, most told us they expect a host to respond within one hour. For hosts with multiple properties or even just a steady stream of inquiries, that’s a lot of pressure. Templates help you save valuable time while maintaining professionalism and warmth.

Templates That Work for You

Instead of relying on generic “canned” responses, you can build a library of personalized, fill-in-the-blank templates for:

  • Pre-booking inquiries

  • Mid-stay check-ins

  • Departure instructions

  • “Things went wrong” messages

  • Follow-up thank-yous

Having these ready doesn’t mean you won’t customize — it just gives you a solid, polished starting point.

Get Ahead. Get Efficient.

Owning or managing a short-term rental means your time is limited. Templates keep you from burning out while helping guests feel cared for.

👉 Need a head start? [Download my free template here]. And be sure to check back each week for more blogs, resources, and free tools to make hosting easier.

I’m so glad you’re here. Let’s make hosting simpler, together.

With gratitude,
Jessica
CXO, ListSplit Solutions

Disclaimer

ListSplit Solutions LLC provides administrative, guest communication, and cohosting support services. We do not provide licensed real estate or property management services. All resources shared are for educational and informational purposes only.

Jessica Holme